Focusing on the beauty of the site - then getting more readers to be part of the site.
After years in the beauty industry, this is a subject I can relate to well. There are so many things which can be done to make a website more attractive in a design and visual sense. But, that is not the only reason why we might make a change. If the site is geared for example to an older clientele, then we would want to make sure that there is an adequate contrast between background and text, large enough fonts for ease in reading, less clutter, simple messages - especially for some who rarely use computers, hearing impaired and sight impaired add ons which lets the user independently use the site and so on.
Having chosen Blogger as my blogging software, I am limited to either the templates they provide or my own creativity. Having a relevant, well organized blog will enable me to have more readers. I have also chosen Google Analytics to evaluate performance of the blog.
The W3C discusses the need for accessibility in the Web - my paper will cover this and the exciting thing is that they are seeking to address how the following can be manipulated to support access for all:
- online shopper with color blindness (user control of style sheets)
- reporter with repetitive stress injury (keyboard equivalents for mouse-driven commands; access-key)
- online student who is deaf (captioned audio portions of multimedia files)
- accountant with blindness (appropriate markup of tables, alternative text, abbreviations, and acronyms; synchronization of visual, speech, and braille display)
- classroom student with dyslexia (use of supplemental graphics; freezing animated graphics; multiple search options)
- retiree with aging-related conditions, managing personal finances (magnification; stopping scrolling text; avoiding pop-up windows)
- supermarket assistant with cognitive disability (clear and simple language; consistent design; consistent navigation options; multiple search options)
- teenager with deaf-blindness, seeking entertainment (user control of style sheets; accessible multimedia; device-independent access; labelled frames; appropriate table markup
More Later,
CH